Cookies policy

A cookie is a small file, typically of letters and numbers, downloaded onto your device (your computer, smartphone or tablet) when you use certain websites.

It allows the website to recognise your device and store some information about your preferences or past actions.

Why we use cookies

We use cookies to give you the best experience on our website.

A cookie doesn't give us access to your device or any information about you, other than the data you choose to share with us.

The table below explains the cookies we use and why. It also shows which cookies are third party cookies. These are cookies that are set by a domain other than the one being visited by the user.

Necessary Cookies

Necessary cookies enable core functionality such as page navigation and access to secure areas.  The website cannot function property without these cookies.  These cookies can only be disabled by changing your browser settings.




Squiz Matrix


These session cookies allow the site to identify a unique user visit. These do not contain any human readable personal data and are used for website functionality. They expire after a browser session.

Civic Cookie Control


Remembers user's cookie control preference



Saves what initiator initiated all SmartTips, for example, "Launcher"

Smart WT




Stores the initiator of the Smart WalkThru (how it was triggered)

Used for "wait for new window" condition - when we want to play Walk-Thu step only in another window/page

Current Walk-Thru state: contains data about the Walk-Thu, for example it's ID, was it finished.






Survey repeat settings. Used to determine if the Survey should play again.

Determines that a certain survey was already submitted by the end user

Determine whether to play a survey at the end of Walk-Thu, according to it's frequency (always, once, once a day).

Determine whether to play a survey at the end of Smart WalkThru, according to it's frequency (always, once, once a day).

Optional Cookies

  • Analytics cookies

Google Analytics cookies help us improve our website by collecting and reporting information on how you use it.




Google Analytics

Google Analytics _ga

This third party cookie helps us count how many people visit the website by tracking if you've visited the site before. It expires after 2 years.

Google Analytics

Google Analytics _gat

This third party cookie is used to manage the rate at which page view requests are made. It expires after 10 minutes.

  • Functional cookies

Functional cookies enable additional features and make the user experience better.




Google Translate


This third party cookie stores translation preferences: it contains translation languages, for example ‘/en/it (English to Italian)’, and expires when you close your browser.

Do we need to get your permission to download cookies?

Yes, we must get your active consent to download cookies to your user device.

We do not control the download of third party cookies from other websites.

However, we must give you information on any third party cookies which can be set when you visit our site and give you advice on what to do if you are concerned about them.

What if I am unhappy about our use of cookies?

If you have any concerns about the way in which cookies are being used on this website, or the arrangements we have put in place to help you manage cookies, please let us know by emailing